Dealer Website & Sales Platform
A dealer website that turns visits into quote requests.
Machines, used stock, parts and an AI assistant on your own domain, run from one dashboard.

What your buyers see
Every page is built to end in a quote request.
Machine pages
Specs, photos, brochure and a quote button on every machine.
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Sample data from our live demo Category pages
Pages that match what buyers search: 5-axis, fiber lasers, press brakes.
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Sample data from our live demo Used equipment
Priced listings with condition notes. Mark them reserved or sold from your dashboard.
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Sample data from our live demo Parts catalogue
Searchable parts that buyers add straight to a quote.
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Sample data from our live demo
An AI assistant that knows your catalogue.
Answers machine, parts and service questions at any hour, then takes the quote request. Every chat lands in your dashboard.
Scripted example with fictional machines. The AI assistant is switched off in the public demo.
What your team runs
One dashboard for the website, the enquiries and the marketing.
Quote requests with the full story
The ad, the pages viewed and the machine, on every enquiry.
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Sample data from our live demo Cost per enquiry, by campaign
Spend, clicks, enquiries and cost per enquiry for each campaign.
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Sample data from our live demo Approve before anything goes out
Our emails and posts wait in your Marketing Hub for a yes.
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Sample data from our live demo Edit it yourself
Machines, used stock, events and articles. No waiting on a web agency.
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Sample data from our live demo Visitor analytics built in
Sessions, searches and conversions, without a third-party tracker.
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Sample data from our live demo
- Admin, editor and view-only logins
- Two-factor login
- Audit log of every change
Switch without losing what you've built.
Everything moves over
Machines, parts, photos and brochures, moved for you.
Every old link redirected
Bookmarks keep working and search engines follow the move.
No gap
Your current site stays live until launch day.
Built to be found
Fast pages and structured data for Google and AI answers.
Questions about the platform
Is it a template?
No. It's built around your lines, categories and branches, on your own domain.
Do we need Google Analytics?
No. Visitor analytics are built in. We can add Google Analytics if your ads need it.
What does the AI assistant answer?
Machine, parts and service questions, from your own catalogue. It then takes the quote request.
How long does it take?
Most builds launch in 4 to 8 weeks, depending on how many lines and machines you carry.
See the platform, then a plan for your lines.
Book a demo, or open the live demo of Tollaston Machinery, a fictional dealer.











